Branding: your club's color, logo and icon

Use Branding to set the club logo, icon, colors, and public visual style, and to choose how your newsletters look.

To find it, open Club → Club info and select Branding under Related. Only admins can open the Branding page.

The page is titled Branding and says Published or Unpublished draft at the top. Its sections are Color, Logo, Icon, Home photo (the wide picture at the top of the public home page), Newsletters and Remove branding.

• Brand color: pick one of the suggested colors or type a hex code. One color is enough: buttons, links and badges are all worked out from it.

• Logo: PNG, JPEG, GIF or WEBP, up to 1200 pixels wide and 5 MB; a transparent PNG works best. Once uploaded, choose what headers show: the logo and the club name, the logo only (when it already contains the name), or the club name only.

• Icon: a square PNG at least 256 by 256 pixels, used for the browser tab and the home-screen icon.

• Home photo: at least 1200 pixels wide and up to 4000, up to 5 MB. Without one, the public home page uses the hero image address from settings, or the standard picture.

Everything above is saved into a draft. Members and the public site keep seeing the published branding until you select Publish. While a draft exists a yellow banner offers Preview across the site, which shows the draft to you alone for 30 minutes, Publish, and Discard draft. Remove all branding removes the published color, logo, icon and home photo at once and deletes the uploaded files.

If you leave the brand color blank, members see the standard pool green in the member portal. Light admin workspaces also use pool green; the public site and emails keep their standard colors. If you enter a color too close to grey, it isn't saved and your current color stays. If a color is very close to the green, amber or red that the platform uses to signal status, the page asks you to confirm it before saving.

When you upload a logo, icon or home page photo, Swim Ops removes the location, date and camera details a photo carries and keeps only the picture. If a file looks damaged, it isn't uploaded and you'll be asked to save it again and re-upload. When you publish a replacement, the file it replaces is deleted.

Use images you have permission to use. Keep the logo and icon simple enough to be readable at small sizes. Branding changes affect public and member-facing pages; they do not change your club's legal or contact details. See Your club's website.

The Newsletters card on the Branding page sets how every newsletter looks. Buttons and headings always use your brand color, so there is no separate newsletter color to pick.

• Top of the newsletter. Your logo, the club name as text, or nothing. If you choose the logo before one is uploaded, the club name is used.

• Button shape. Square, rounded, or fully rounded. This includes the main button at the end of a newsletter. Some versions of Outlook always show square corners.

• Photo corners. Square or slightly rounded, for photos and video pictures.

• Heading lettering and text lettering. Clean and modern (like Arial) or classic (like Georgia). Newsletters use lettering every email program already has, so they look the same for everyone.

• Newsletter footer note. A short note printed at the bottom of every newsletter, above the unsubscribe line, such as when the board meets. Plain text only, up to 300 characters: formatting and links are not supported. Leave it blank for no note.

These settings save as soon as you press Save. They are not part of the branding draft, so there is nothing to publish. A draft newsletter always previews with the current settings.

A newsletter's look is locked in when its review copies go out, so members get what your reviewers saw. Changing these settings afterwards doesn't change that newsletter: to use the new settings, edit it (it goes back to a draft) and send the review copies again. Newsletters that already went out are never changed.

How your club sounds is a few words on your club's tone, and anything the writing assistant should know when it drafts a newsletter or page for you. For example: friendly and short, and we say families, not households. Up to 1,000 characters.

Members never see this text. The assistant only drafts; nothing it writes is saved or sent until someone on your team reviews it. Managers can use the assistant too, but only admins can change this text. See Drafting with the assistant.